Hare Hunting: laying the visual foundations for a new immersive project


Écrit par
Mathilde Bréhaut
Designer chez Design Elite
Mise à jour le
June 7, 2026
min
The challenge: to give life to an ambitious and still confidential narrative concept
Hare Hunting is a project created by the influencer Snapchat Adem.Mlc. Ambition? Create a Immersive treasure hunt in the heart of Paris, halfway between the interactive series, the life-size game and the narrative experience.
The concept is unique: 100 participants immersed in a scenario combining enigmas, physical challenges and plot at several levels of reading.
Before Design Elite, It was all based on a strong idea, but no visual universe was set. It was necessary to invent everything, without slowing down the customer's creative vision.
Seduced by our advertising and our ability to quickly produce tailor-made identities, Adem.Mlc opted for our subscription in order to transform your concept into a visually credible, structured and inspiring project, ready to convince partners, sponsors... and future participants.


































































Unlimited requests, fast results
Submit as many briefs as you need. Our plans allow you to manage a continuous flow of design requests, without limits and without friction, and at an economic cost.
Our mission: to create a total visual universe, from the logo to the masks
We established the entire visual identity of the project: logo, artistic direction, presentation decks, masks, game assets, 3D modeling, advertising panels, costumes, derivatives...
A real background work, designed to make the project tangible and immersive, even before its official production.































































Unlimited requests, fast results
Submit as many briefs as you need. Our plans allow you to manage a continuous flow of design requests, without limits and without friction, and at an economic cost.
Even without being launched publicly yet, Hare Hunting already has all the graphics building blocks necessary for its implementation.
The visual universe is defined, coherent, immersive and ready to carry the project as soon as it comes out of the shadows.Logo, artistic direction, masks, costumes, derivative products, advertising panels, game assets, game assets, 3D modeling, 3D modeling, narrative and commercial decks... everything was designed in a global logic, with a high level of execution.

The project was able to take shape, convince, arouse interest and create a strong vision, well beyond the idea stage.
This preparatory work was made possible thanks to our ability to deliver quickly, in all formats, with consistent quality, and to offer several directions at no additional cost, via our iterative model. Even when paused, Hare Hunting is ready.
The day the adventure starts again, everything is ready to be activated. And Design Elite is already in the starting blocks to support it in its next phase.




























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